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Strong quarter boosts Freesat penetration to 1.9m households

on Feb 2, 2015 | 0 comments

By John Glenday

Freesat has added a further 24,000 homes to its market penetration over the fourth quarter, taking its total tally to 1.9m.

The satellite television provider has been bolstered by uptake of its Freetime operating platform which debuted in 2012 and now represents 50 per cent of all set-top box sales. It has also benefitted from an expansion of services which sees it launch on-demand children’s service, Hopster Kids TV and an Amazon kindle app.

Alistair Thom, Freesat’s newly appointed managing director, said: “It is exciting to become Managing Director of Freesat at a time when we’re celebrating such a strong final quarter Read full story ›

Source: The Drum