Attracting an average of 160 million fans each year, the Super Bowl is traditionally the biggest advertising event in the calendar. But how do things differ during a global pandemic? The Drum rounds up the best ads rolling towards this particularly different Super Bowl Sunday.
The biggest game in the US sporting calendar, each year, the Super Bowl is a perfect excuse to crack open a couple of cold beverages with some friends, before sitting back to watch the show unfold. So, what happens to one of the most-watched TV advertising slots in the time of a global pandemic?
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Source: The Drum
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