It’s been a difficult few months for Google – the poster boy, as it were, of digital marketing – and for YouTube, the search giant’s video sharing platform.
Last year the country’s favourite search engine got a good kicking in the court of public opinion (and at the House of Commons select committee), which exposed the cosy hypocrisy between a corporate mantra to “do no evil” around the world and a corporate structure designed to pay as little tax as possible in Britain.
Since then – and more alarmingly for Google’s investors – there has been a double whammy Read full story ›
Source: The Drum