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The Debrief tests new way to make money from audio with sponsored podcast series

on Mar 28, 2017 | 0 comments

By Jessica Goodfellow

Bauer Media‘s online women’s brand The Debrief is experimenting with a new way to make money from audio with a podcast series that works to seamlessly transition into sponsored content from the Financial Services Compensation Scheme (FSCS).

The series will be centred around life advice for The Debrief’s twentysomething female audience, covering such things as how to fix a broken heart and to how banish imposter syndrome, an open topic that can be easily aligned with money saving advice from the FSCS. It will then promote the free protection FSCS provides to consumers’ money in Read full story ›

Source: The Drum