By Staff Writer

Talking about the latest marketing technology in order to make sense of it for brands and agencies to apply it through his podcast ‘Shiny New Object’ is Tom Ollerton, AI consultant and the former innovation director at We Are Social. This week he talks to Amy Kean, head of strategic innovation, Starcom Global Clients.

Kean, talks about her first book, The Girl Who Gave Zero Fucks, which will be released in October and how she went about making the concept a reality and her shiny new object; Augment Reality.

Each episode of Shiny New Object will be distributed in partnership with The Read full story ›

Source: The Drum