By The Drum Reporters

As part of our New Year Honors series, we consider the dishonorable mentions that left a bad taste in our mouth, from Listerine’s unreal influencer to Brewdog’s attempts to attract women and Papa John’s racist rant.

Brewdog

Scottish brewery Brewdog has always been a fan of loudmouthed controversy. It has tried its hand at almost every aggravator in the book, from publicly trolling its big brand rivals over their scores on RateBeer.com to telling consumers ‘Don’t buy the advertising’ via an, um, advertising campaign.

One tactic it hadn’t experimented with until March, however, was satire. And it’s fair to Read full story ›

Source: The Drum