Many marketers use Instagram as part of their advertising strategy, adopting the social platform as another space for delivering campaigns and furthering reach. Tom Welbourne, founder and director at The Good Marketer, shares how marketers can make the best use of this medium.
If you want to create an Instagram advertising plan, it’s important to know what type of ad format works best for your business. Instagram offers several options, including story ads and carousel ads. In this article, we’ll talk about how each ad format works and how they can help you reach your target audience on Instagram (from the Read full story ›
Source: The Drum