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Toys “R” Us helps USPS revamp a 100-year-old holiday tradition

on Nov 19, 2024 | 0 comments

By Audrey Kemp

For the first time ever, the iconic ‘USPS Operation Santa’ letter-writing program is getting an e-commerce revamp to spread holiday cheer easily.

Delivering holiday magic just got a high-tech makeover.

This year, ‘USPS Operation Santa,’ the beloved letter-writing program that connects generous Americans with those in need, is embracing e-commerce for the first time in its 111-year history, thanks to a new partnership with Toys “R” Us.

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Source: The Drum