By John Glenday

Irish ingredients giant Kerry Foods has promoted Victoria Southern to serve as marketing director for kids dairy snacking, a position which rewards five years of dedicated service to the manufacturers meats’ portfolio.

Having joined the business back in 2010 Southern was most recently responsible for overseeing the launch of its Mattessons and Savagers brands.

This role saw Southern set the strategic direction for the Mattessons brand whilst also managing its multi-million pound ad budget and developing a three-year brand strategy.

Southern previously served as marketing manager at Barclays and senior international brand manager at T-Mobile.

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Source: The Drum