By Sam Anderson

At a recent roundtable event with design leaders from The Drum Network, we indulged in a little future-gazing. With creative and digital landscapes changing fast, we asked our panelists: what trends will dictate the next decade of evolution in design teams?

Michael Vromans, chief creative officer, DPDK: expanded depth and breadth

We’re broadening our understanding of where a product or a touch point sits in the whole customer experience. It’s customer experience thinking, broad thinking, but very deep in craft.

Without experts who have fierce opinions and fierce visions, they will never be surprised. It’s yin and yang: there’s research, but you still Read full story ›

Source: The Drum