Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Why DigitasLBi’s Matthew Jacobson practises the art of magic | Creative Pursuits

on Jan 25, 2018 | 0 comments

By Katie Deighton

By day, Matthew Jacobson is the global executive design director of DigitasLBi. By night, he transforms into his magical alter-ego, with tricks and illusions he’s practiced since he was seven years old.

It was his grandfather who first introduced him to the craft as a way of building his confidence as a young boy. Pretty soon he became known as Detroit’s youngest magician and toured his own curated performance, the Magical Matt Jacobson show, at local fairs and parties.

It was the alluring imagery of old magicians’ posters that inspired Jacobson to take up design as a career. Read full story ›

Source: The Drum