By Tony Connelly

Global airline alliance SkyTeam has announced that XXS Amsterdam will be its second creative partner for its global communications. The appointment will see the agency work with SkyTeam and its global lead agency BETC Paris to offer a range of communication services to the alliance.

XXS Amsterdam, whose other clients include Schweppes, HEMA and Healthy People, came out on top after a four-way pitch with three other leading Amsterdam agencies. The aim was to connect SkyTeam with travellers and make SkyTeam communications engaging and relevant to both travellers and employees of member airlines.

Director of brand and communications at SkyTeam, Read full story ›

Source: The Drum