By Kyle O'Brien Four different perspectives. Four new creative directors. Four talented people who want to help nurture the next wave of creative talent for one of the industry’s top agencies. Crispin Porter + Bogusky’s Boulder office has promoted four of its employees to the creative director position recently, but they don’t want you to think they were put there just as a diversity ploy, which is why we haven’t mentioned that all are women. Until now. Kelly McCormick, Stephanie Kohnen, Mona Hasan and Quinn Katherman, all previously ACDs, were promoted to creative directors within the agency, and the company hopes that all four Read full story › Source: The Drum...
Read MoreBy Rebecca Stewart Facebook is pushing advertisers to improve their mobile sites in order to boost user experience and make it easier for businesses to drive value from the platform. The world’s biggest social network wants brands to build better mobile experiences that load quicker in order to stop visitors abandoning advertisers’ sites within Facebook’s own in-app browser, according to a report from Forbes. As such, it is making two updates to its system. Starting from today (31 August), Facebook will be “pre-fetching” advertisers’ mobile sites before users click on an ad to reduce mobile-site load times. The second change, which will Read full story › Source: The Drum...
Read MoreBy Rebecca Stewart Canadian coffee chain Tim Hortons is coming to the UK in 2017 as the brand looks to undertake a significant global expansion. Looking to capitalise on Britain’s coffee culture, the cult chain, which serves up hot drinks and donuts, has reached a deal with an investor to expand into England, Scotland and Wales. “This deal is part of our growth plan to take the iconic Tim Hortons brand around the world,” said Daniel Schwartz, the firm’s chief executive of restaurant brands, international. “It’s a big market with lots of potential for us. It has a strong and growing coffee culture, so it was Read full story › Source: The Drum...
Read MoreU.S. Open fans can now live stream during various tennis matches on site with battery charger intact
By Laurie Fullerton Tennis anyone? The U.S. Open will take place over the next two weeks and a device being offered called “FanVision Bolt” serves as both a battery charger and internet hotspot, enabling fans to stream live matches via ESPN to their smartphone without interruption. The dual-purpose technology device means fans can watch tennis or stream matches anywhere at the Billie Jean King National Tennis Center, site of the U.S. Open for the next two weeks. Along with providing a charge, the device also acts as a receiver that uses a private network to ingest live ESPN streams of select matches going on at Read full story › Source: The Drum...
Read MoreBy DMN The Hub is moving to dmnews.com/dmntech Read full story › Source: DM News...
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