By Seb Joseph

Visits to Microsoft’s app store in Windows 10 may be eight times the rate of Windows 8 but the business still has some work to do to convince more developers to work with it, according to marketing boss Yusuf Mehdi.

The technology business has gambled the success of Windows 10 on the idea of Universal Windows Apps, an app that will work exactly the same way on a smartphone, computer, tablet and the Xbox One console because it uses literally the same code on every device. It’s designed to appease those developers reluctant to spend big sums of money repurposing their Read full story ›

Source: The Drum