Sport England’s This Girl Can campaign inspires 2.8 million women to exercise
Sport England’s ‘This Girl Can’ campaign continues to prove its effectiveness. Stats released earlier this week show that it inspired 2.8 million women to get active.
According to the research, 2.8 million 14-40-year-old women who recognise the campaign say they have done some or more activity as a result, while 1.6 million say they’ve started exercising. Yet despite the impressive results Joseph believes this is just the beginning.
“We are delighted the campaign has had such a great start but completely recognise that we have a long way to Read full story ›
Source: Marketing Week
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