Twitter has unveiled a range of special emojis ahead of tonight’s hugely anticipated Spanish football clash between Real Madrid and Barcelona.
The El Clasico graphics include a delighted-looking Lionel Messi, a rather more stern-faced Cristiano Ronaldo and a half-and-half shirt sure to leave football purists aghast.
Fans can activate them before and during the game by using the associated hashtags.
Matches between the two giants of Spanish football generate over $40m in media value for sponsors, according to research by Nielsen Sports published by The Drum this week.
The analysis revealed that the combined TV and social media value of the last Read full story ›
Source: The Drum
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