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Google alters Search to demote sites sharing 'fake news' and offensive content

on Apr 25, 2017 | 0 comments

By John McCarthy

Google is acting on fake news on its Search platform by releasing tools that enable web users to flag up questionable content and reshuffling sites known to share such items down the search rankings.

Fake news is, as Google defines it, “blatantly misleading, low quality, offensive or downright false information”. To handle this it has rolled out tools allowing user feedback to flag questionable content that, in the long term, can help refine results and identify bad players in the media space.

Enacting this feedback is an alteration to its SEO practices designed to “surface more authoritative pages and demote Read full story ›

Source: The Drum