By Lisa Lacy
Coca-Cola is revamping its Coca-Cola Zero beverage with “an even better-tasting recipe” that tastes “a lot like…Coke” and it will henceforth be known as Coca-Cola Zero Sugar.
It will also have a new design that “looks more like Coca-Cola,” featuring the red Coca-Cola disc against a black background familiar to Coke Zero fans. Coca-Cola said the design also prominently features “zero sugar” text to “emphasize the drink does not contain sugar.”
Coca-Cola said it conducted consumer testing of the new recipe for over a year.
“We’re confident our new and improved Coke Zero Sugar recipe delivers a great taste that Coke Read full story ›
Source: The Drum