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Quorn encourages consumers to ‘Make Your Dish Famous’ in social campaign

on May 26, 2014 | 0 comments

By Ishbel Macleod

Quorn is offering consumers the chance to show off their culinary skills and make their dishes famous in a new social media campaign created by Big Communications.

The campaign, ‘Make Your Dish Famous‘, allows fans to submit their own Quorn recipes with the chance of seeing it appear in a 2015 Quorn calendar.

Quorn’s international marketing director, Peter Harrison, commented: “We’ve seen our fanbase grow over the past year as an active and engaged community that loves to share their own recipe ideas, so launching this campaign was a perfect fit. Showcasing the dishes in a branded calendar is our Read full story ›

Source: The Drum