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A new playing field: how sport can harness the full potential of web3

on Sep 20, 2022 | 0 comments

By Amar Singh

We stand on the cusp of the next age of the internet.

Just as the rise of social media powered by smartphone adoption transformed our digital experiences two decades ago, the promise of web3 signals a profound transformation in how we interact.

The blockchain – a digital ledger of transactions which is difficult to hack or alter – has incubated a host of disruptive innovations and utilities from cryptocurrencies to non-fungible tokens (NFTs), many of which have entered the lexicon of sports business and fandom over the past few years.

For burgeoning crypto companies, the opportunity presented by sport to reach a Read full story ›

Source: The Drum