How does a small, independent agency find a way to maneuver in an industry filled with behemoths? If you ask 22squared chairman and CEO Richard Ward, it’s all about having a start-up mindset.
Ward started his career at FCB‘s San Francisco office back over 40 years ago, an 18-year trek that culminated in him becoming executive vice president, managing director. Perfect timing: the dot-com age was just beginning and looking for people with advertising experience. In 1995, he switched to the digital world and joined Infoseek as their director of global advertising. Then, after 6 Read full story ›
Source: The Drum