By Natan Edelsburg

As platforms like Apple TV and Roku become even more popular among consumers, non-traditional companies are launching successful programming for niche topics that are succeeding in the OTT environment. dough, Inc.’s “tastytrades” channel has been growing in popularity with their daily eight hours of live programming with a mission to make finance fun.

dough, Inc. isn’t a media company, or even an OTT platform, it’s an options trading software that has taken content marketing to a whole new level. Found Remote interviewed Kristi Ross their Co-CEO & President about the success of their channel.

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Source: The Drum