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Arts Council chair Sir Peter Bazalgette calls on design and advertising sectors to look beyond themselves to power ‘proper industry strategy’

on Jan 30, 2015 | 0 comments

By Jennifer Faull

Chair of Arts Council England Sir Peter Bazalgette has called on the numerous sectors which form the creative industry in Britain to look beyond themselves and come together to inform a “proper strategy” for the industry.

Speaking at the Advertising Assocation’s Lead conference yesterday (29 January), Bazalgette cited recent figures from Deloitte. The creative industry as a whole is growing 10 per cent year on year (three times the rate of the British economy) and has created employment at six times the rate of the British economy.

“But beyond economic value, it defines our culture, conversation, national identity and brand abroad. It Read full story ›

Source: The Drum