Less than 5% of people in the ad industry are over 50, an issue Australia’s newest industry group hopes to change.
The newly created Advertising Ageist Action Group (AAAG) aims to move fast to tackle one of the most overlooked areas of industry diversity initiatives.
The group was spearheaded by Greg “Sparrow” Graham, founder of The Nest Consultancy and former WPP AUNZ Marketing Director, who has 45 year’s experience in the industry working for DDB, JWT, Leo Burnett, McCann, Mindshare and Group M. Graham was recently inducted to the Media Federation of Australia (MFA) Hall of Fame and used his acceptance speech Read full story ›
Source: The Drum
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