BBC’s global audience has grown to 73.4m unique browsers, taking the corporation to just 200,000 under CNN, the leader for online news visits.
The research by comScore found that the BBC’s global audience has grown by 30 per cent since 2012.
Product investment, enhanced feature content on bbc.com, the increasing popularity of the BBC’s suite of language sites and commitment to first-hand reporting were listed by the BBC as the reasons why it has seen this growth.
Peter Horrocks, director of the BBC world service group, said: “In a year that has seen wave after wave of fast-moving and constantly evolving breaking news Read full story ›
Source: The Drum
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