A newly created position at 20th Century Fox film was awarded to Beth Goss, who was hired to become the new chief brand officer (CBO) for the studio, Stacey Snider, chairman and CEO of 20th Century Fox Film announced today.
As chief brand officer, Goss will manage the Fox film brands including current releases and library titles and those projects in development. In her role, Goss will collaborate with the studio’s key divisions to help steward the studio’s franchises, brands and event properties to optimize the various global marketing and distribution opportunities.
Goss has served as a consultant to the studio for Read full story ›
Source: The Drum