By Richard J. Hillgrove VI

Sir Richard Branson is no virgin when it comes to hitting the headlines, but his latest controversy suggests a brand in conflict with itself.

One minute Virgin Trains is banning the sale of the Daily Mail from its onboard shops or providing it in first-class carriages, the next minute Branson is stepping in to reverse the decision.

Virgin Trains had told staff that the paper was not compatible with its brand or beliefs after colleagues had expressed “considerable concern” over the Mail’s editorial position on issues like immigration, LGBT rights and unemployment.

Virgin has always stood for everything punk, edgy and Read full story ›

Source: The Drum