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Bravery, agility & collaboration – behind the news industry’s 'All Together’ campaign

on Sep 24, 2021 | 0 comments

By Jenni Baker

Cast your mind back to April 17, 2020. It’s a bit of a blur and perhaps a time you’d happily forget – but you might recall the bold, unified message carried on newsstands and news sites across the UK: ‘Stay at home for the NHS, your family, your neighbours, your nation, the world and life itself’.

18 months and 70 briefs later, the ‘All Together’ campaign from the UK government, news brands and OmniGOV is still going strong. It marks the news industry’s single biggest collaboration – a united ‘Team Nation’, which brought together more than 600 national, regional, local and Read full story ›

Source: The Drum