On the day that the internet’s most popular cat, Grumpy Cat, will debut her first movie on Lifetime, the chief executive and chief creative officer of JinglePunks, Jared Gutstadt has discussed the popularity of its Meow Mix music video from earlier this year.
The Meow Mix video, a dance tune remix of the brand jingle, created alongside FCB Chicago and DJ Ashworth, has racked up over 1.5 million views on YouTube along since it was released in August.
Source: The Drum
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