By Webb Wright

Featuring one of Fleetwood Mac’s most beloved hits, the auto manufacturer’s new campaign marks the first time that multiple Chevy EVs have been advertised together.

Chevrolet is hoping to make its electric vehicles omnipresent with its new “Chevy EVs are for everyone, everywhere” push. Anchoring the campaign is “Everywhere” by Fleetwood Mac, one of the band’s most recognizable songs.

The automakers’ goal is to broaden the appeal of Chevy EVs, edging them out of the realm of the niche and more into mainstream consciousness. “This is the first effort that features multiple Chevrolet EVs together, and marks a big step forward Read full story ›

Source: The Drum