Cable and satellite business news television channel CNBC has unveiled a new digital advertising campaign, launched in association with Click Tap Media.
Running on desktop and mobile devices across a range of websites and formats, the campaign is designed to drive traffic to the station’s new Squawk Box Live blog.
Squawk Box Live offers ‘morning business news at your fingertips’, and keeps readers updated throughout the morning with breaking news, data alerts, earnings reports and major market movements. It also provides opinions from leading figures from the world of business and finance, as well as from the anchors of the popular television Read full story ›
Source: The Drum