By Tony Connelly

Condé Nast has launched a new branded content studio called Stories with Aston Martin announced as the first client.

The dedicated division will be headed up Tristan Taylor who will led a team specialising in video, editorial, social and data which will create campaigns for clients such as Aston Martin.

“It’s our mission to provide consumer engagement for our advertising partners through content developed by Condé Nast, the leading premium content company, and Stories will deliver this,” said Taylor.

Aston Martin’s ‘The Beauty of Design’ campaign is the first work to come out of the new studio and has Read full story ›

Source: The Drum