Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Dentsu mimics Apple’s ‘Shot on iPhone’ campaign with new images from the Webb Space Telescope

on Jul 15, 2022 | 0 comments

By Webb Wright

The agency is launching a new out-of-home (OOH) ad campaign for aerospace company Northrop Grumman in Los Angeles and Washington, DC this weekend.

The first images from the Webb Space Telescope were published earlier this week, giving the world a mind-bending and high-resolution glimpse into an unfathomably vast and psychedelically colorful cosmos. Now, aerospace company Northrop Grumman — which built the Webb Telescope in partnership with NASA — is seizing the moment with a new OOH campaign.

The new campaign, developed by Dentsu Creative, provides a blown-up view of Webb’s new images in all of their celestial glory while poking a little Read full story ›

Source: The Drum