Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Deutsch NY and WaterIsLife partner give families in Ethiopia first and last family portraits

on Apr 30, 2015 | 0 comments

By Nesh Pillay

Deutsch NY and WaterIsLife have partnered to take portraits of various Omo Valley tribal families in Ethiopia.

The effort was part of ‘The Last Family Portrait’ campaign which aimed draw attention to the lack of clean drinking water in Sub-Saharan Africa.

The idea behind the campaign is that these may be the first and last family portraits the subjects ever take.

Families were photographed in front of a marbled blue backdrop in and near their villages.

“The conditions were harsh. We had to bring the portrait studio to them and choose their poses carefully,” said the project’s photographer, Neil DaCosta. “There’s a Read full story ›

Source: The Drum