By Danielle Long

A Dolce & Gabbana social media campaign, DGLovesChina, has backfired with the brand removing the images from Weibo and WeChat following a public backlash.

Dolce & Gabbana launched the images and films across its social media platforms as part of digital campaign to promote the brand’s first fashion show in Beijing, which was held last week.

The images featured models clad in Dolce & Gabbana clothing posing among locals and tourists at Beijing tourist attractions, including Tiananmen Square, the city’s historic huatongs and on The Great Wall.

The images were heavily criticised as “offensive” by Read full story ›

Source: The Drum