Facebook is reportedly testing pre-roll videos on its Watch platform.
Previouslt Facebook has resisted venturing into the monetization of video ads, with founder Mark Zuckerberg having even said that pre-roll ads didn’t align with company’s News Feed, as reported by Variety.
Facebook is already doing well with Watch where it is all set to invest $1bn on original programming. It is also to debut an eight-episode documentary series about Real Madrid.
Shows scheduled to roll out on Watch include a reality series about the family of L.A. Lakers player Lonzo Read full story ›
Source: The Drum
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