By John McCarthy

Business broadsheet The Financial Times is offering up its inhouse experts to business inspired by its modern media evolution.

It will leverage its vast reader databanks and inhouse expertise to add another revenue driver to its stable, a consulting firm called FT Strategies.

The Nikkei-owned company has plans to diversify its revenue with the launch of a business consultancy featuring its data scientists and business insights. It offers access to the minds behinds the title’s healthy subscriber growth to brands and businesses who hope to replicate the success.

FT chief data officer Tom Betts­­­­ will lead the boutique consultancy by helping Read full story ›

Source: The Drum