Talent is our future. To evolve, we must have the right people – well-informed savvy employees who support and drive future growth. Yet the muscle memory of the advertising industry is to acquire, hire and rehire talent.
We trade employees with competitors while acknowledging 25%+ turnover: a staggering rate for any industry. The annual cost of replacing an employee (many studies show that the total cost of losing an employee can range from tens of thousands of dollars to 1.5-2X annual salary) far exceeds the cost of retaining one, yet we stick with the status quo.
Employee retention is directly connected to Read full story ›
Source: The Drum