Google and Twitter have teamed with Associated Press (AP) to launch a social analytics ‘Election Buzz’ tool that will monitor online activity throughout the 2016 US election.
The dashboard will see the tech and social giants partner with the publisher to monitor the key moments around the presidential race online, and indicate the candidates and issues people are searching and tweeting about.
AP’s Election Buzz, powered by @GoogleTrends & @Twitter, shows what’s hot in #Election2016: https://t.co/7vwJe1yHwq pic.twitter.com/ut88IaD2zC
— AP Interactive (@AP_Interactive) March 1, 2016
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Source: The Drum