Graham’s The Family Dairy has partnered with STV in an exclusive sponsorship deal that will see it launch a TV ad campaign for the first time.
The Scottish dairy firm will run the TV ad campaign this Easter sponsoring eight-part peak-time series’, Jak and Eddie’s Scottish Kitchen and Paul and Nick’s Big Food Trip, with four bespoke sponsorship bumpers running at the beginning, end and mid-break of each episode.
Launching with the show on 28 March the campaign will feature animated versions of the dairy’s product range – including organic milk, yogurt, ice cream, cheese, cream and butter – as actors chatting Read full story ›
Source: The Drum
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