By Rico Chan
Amid changing times and consumer preferences in this crisis, Rico Chan, the co-head for Asia Pacific at Verizon Media, explains how brands can guard themselves and navigate a post-Covid-19 market.
Months have passed since the world has faced the coronavirus pandemic. As panic and strong emotions have ebbed, households have also learned to cope with the changes in the new normal, emerging with new behaviours and altered mindsets. Consumers have learned to take proactive measures in protecting themselves against the crisis, relying on tried-and-tested solutions and home remedies to boost their immunity and protect themselves. People now also have a stronger Read full story ›
Source: The Drum