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How can brands change in 2019? By not mentioning it

on Apr 24, 2019 | 0 comments

By Matt Waksman

Getting my 93-year-old grandma, who I adore, to change her perspective on gay parenthood wasn’t easy. As we washed up teacups, I explained how times were changing and things were different now. No luck. I tried a different tact. I talked about my personal yearning to one day be a parent with my partner Simon, and that I felt it was everybody’s right to be a parent, regardless of their orientation, or biological makeup.

This struck a chord.

My grandmother was one of the first women in her small Jewish community in Newcastle to go through the adoption process, being Read full story ›

Source: The Drum