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How Comcast created the ultimate Rio Olympics viewing experience for X1 customers

on Jul 28, 2016 | 0 comments

By Adam Flomenbaum

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One of the main arguments Natan Edelsburg, the other executive editor of Found Remote, makes for continuing to pay for cable is that it is more convenient than cutting the cord. This, for now, is indisputable, but we are heading in a direction such that the only reason to subscribe to cable in the future – or, for current subscribers, to keep service – is because it offers something more.

Comcast customers with the company’s Xfinity X1 box will be getting “something more” for the 2016 Summer Olympics. Comcast, which is the parent company of NBCUniversal, the exclusive broadcaster of the Read full story ›

Source: The Drum