For many, the Covid-19 pandemic has put a new emphasis on the importance of community. For nonprofit Team Rubicon, this new focus has led it to reform both its marketing strategy and its core disciplines.
Team Rubicon has worked closely with communities since its inception, serving mobilising veterans to continue their service by stepping into natural and humanitarian disaster zones in order to provide aid and support.
As the project’s chief marketing officer, Lorey Zlotnick, told The Drum on a recent panel at the Can-Do festival, “we do everything from mucking out homes, to clearing debris, to making communities resilient. Read full story ›
Source: The Drum