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How Sling TV plans to make TV simple again: an interview with CEO Roger Lynch

on Jul 29, 2015 | 0 comments

By Adam Flomenbaum

At some point while watching Sling TV’s new commercials – perhaps when “Old TV,” personified by a schoolyard bike gang, comes to a customer’s house to warn of an overdue bill, or, when an installation technician gives a customer a wet willie – you will realize that your relationship with your cable provider is, at best, fractured.

Sure, cable service providers offer hundreds of channels and DVR – but what if you don’t watch Bravo or MTV? What if you only watch ‘Better Call Saul’ and ‘Sunday Night Baseball’ live, and you watch everything else on Hulu and Netflix? Consumers are Read full story ›

Source: The Drum