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HP names Vikrant Batra as CMO to replace Antonio Lucio

on Aug 24, 2018 | 0 comments

By Kyle O'Brien

Vikrant Batra

HP Inc. announced that Vikrant Batra will succeed Antonio Lucio as its chief marketing officer (CMO). HP also announced the promotion of Karen Kahn, chief communications officer and head of communications, corporate brand and events to the executive leadership team. Both Batra and Kahn will report to president and chief executive officer Dion Weisler. Lucio will depart HP on August 31 to take on the chief marketing role at Facebook.

Batra was most recently global head of marketing for HP’s $19b Imaging and Printing group, and previously led marketing globally for the company’s $33b Personal Systems group.

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Source: The Drum