Instagram fashion and beauty partnerships manager Kristie Dash is urging influencers to not be afraid to label posts as ‘sponsored’ as more attention comes on the disclosures made by users when partnering with brands.
Dash in an interview around how influencers have been under scrutiny by regulators in Australia over the level of disclosure, with The Age and Sydney Morning Herald said that the platform had clear tools and guidelines to guide creators on what information to give their followers about sponsored deals.
She further emphasized on how Instagram has no data to prove that sponsored posts don’t Read full story ›
Source: The Drum
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