Over the weekend, spreading like an Internet virus/chain letter, several hundred thousand influencers (and subsequently the brands that follow them) began posting images like this.
And, if you manage an Instagram channel, either agency or client side, you could be forgiven for arriving into work this morning in a state of notification-driven panic.
The knee-jerk reaction would be for you to create a ‘PLEASE TURN ON NOTIFICATIONS’ Instagram image for immediate posting.
Aside from this being completely the wrong thing to do for the followers you have (at the time of publishing the ‘please turn on notifications’ CTA only works Read full story ›
Source: The Drum
Industry News
