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Irish ad watchdog sees red over Pulse nightclub's 'Shag a ginger night' poster

on Mar 22, 2016 | 0 comments

By John McCarthy

Pulse nightclub of Letterkenny has received a slap on the wrists from the Advertising Standards Agency Ireland for a crass ad promoting a “shag a ginger” event.

An ad which appeared in regional press and on Joe.ie featured pictures of two young people with red hair alongside packets of Durex condoms amid the caption “FREE CONDOM GIVEAWAY”.

Boasting DJ Ginger Nuts on the decks, the event also had an option for entrants to have their hair dyed ginger by a hairdressing team.

Quoting one complainant, the watchdog said: “She considered the marketing communication to be highly offensive and derogatory. She queried why it Read full story ›

Source: The Drum