By Sam Anderson
For The Drum’s Entertainment Focus, we sit down with the comedian, TV star and podcast primo to find out about the magic dust he puts into podcasting’s only unskippable ads.
As an editor for a publication about marketing, my ad exposure is high and my tolerance is low. I see and hear a lot of ads and I know their tricks, so when I’m off the clock, I’m an inveterate ad skipper and avoider – with just one exception, the Adam Buxton Podcast.
Not only do I not skip those ads, I enjoy them. I replay them. I am entertained Read full story ›
Source: The Drum